UK survey on 007: Road to a Million
Amazon Prime released the reality game show 007: Road to a Million in November 2023, where nine pairs of ordinary individuals embark on a thrilling worldwide journey, facing a series of challenges inspired by Bond movies, all with the aim of seizing the opportunity to win a life-altering £1,000,000 prize.
PartyCasino went on a mission to discover what the UK audience thought of the show.
The survey consists of a dozen questions with answers from 1000 participants (ages 18-65) who have seen 6-8 episodes of the show. Find out who the poll takers would partner with on the show and what locations and stunts they would like to see in a potential second season.
The results are no longer top secret and can be found below!
Table of Content
Overview of main topics:
From a competitive perspective, which couple do you think would deserve to win the main prize?
| Answers | (%) |
|---|---|
| Kamara and Josh. Relationship: Couple | 15,80% |
| James and Sam. Relationship: Father and Son | 13,70% |
| Beth and Jen. Relationship: Friends | 11,50% |
| Grace and Daniella. Relationship: Friends | 11,50% |
| James and Joey. Relationship: Brothers | 10,30% |
| Tanaka and James. Relationship: Friends | 9,80% |
| Saiqa and Sana. Relationship: Sisters | 9,70% |
| Danny and Colin. Relationship: Friends | 9,20% |
| Keith and Nick. Relationship: Former Colleagues | 8,50% |
For entertainment purposes, who was your favourite couple on the show?
| Answers | (%) |
|---|---|
| Kamara and Josh. Relationship: Couple | 15,70% |
| Keith and Nick. Relationship: Former Colleagues | 12,20% |
| James and Joey. Relationship: Brothers | 12,00% |
| Saiqa and Sana. Relationship: Sisters | 11,50% |
| Grace and Daniella. Relationship: Friends | 11,40% |
| James and Sam. Relationship: Father and Son | 10,70% |
| Danny and Colin. Relationship: Friends | 10,20% |
| Tanaka and James. Relationship: Friends | 9,20% |
| Beth and Jen. Relationship: Friends | 7,10% |
If you were given a slot as a contender on the show, would you participate? Choose the option that suits you best:
| Answers | (%) |
|---|---|
| Yes, if there's a chance to showcase my skills | 18,00% |
| Absolutely, the challenge excites me | 15,10% |
| Absolutely, it's a once-in-a-lifetime opportunity | 14,70% |
| Yes, if my partner is equally committed | 12,60% |
| Absolutely, I thrive under pressure | 9,90% |
| Maybe, with thorough preparation | 8,80% |
| No, I prefer a less intense competition | 8,10% |
| No, I'm not comfortable with physical challenges | 7,40% |
| No, the risks outweigh the rewards | 5,40% |
Who would you pick as your partner if you were competing and participating in the show? Choose the option that suits you best.
| Answers | (%) |
|---|---|
| Partner | 23,40% |
| Friend | 19,60% |
| Sibling | 14,80% |
| Colleague | 11,90% |
| Distant relative | 10,40% |
| Neighbour | 10,10% |
| Parent | 9,80% |
What quality would be the strongest reason for picking the person from the previous question?
| Answers | (%) |
|---|---|
| Positive Attitude | 12,00% |
| Risk-Taking Attitude | 9,30% |
| Team Player | 9,20% |
| Cool-headed Decision Maker | 8,70% |
| Problem-Solving Skills | 8,10% |
| Creative Problem Solver | 7,20% |
| General Knowledge | 6,90% |
| Quick Thinking | 6,90% |
| Adaptability | 6,80% |
| Attention to Detail | 6,70% |
| Calm under Pressure | 6,60% |
| Communication Skills | 6,10% |
| Physical Fitness | 5,50% |
What did you think of the various tasks the contenders had to perform?
| Answers | (%) |
|---|---|
| I enjoyed the mix of challenges presented | 29,50% |
| I anticipated more puzzle-solving and mental challenges | 19,90% |
| I think it had a great balance of tasks | 19,50% |
| I expected more action | 17,40% |
| The tasks seemed too physically demanding | 13,70% |
What specific challenges would you like to see in a potential second season of 007: Road To A Million?
| Not at all interesting | Slightly interesting | Fairly interesting | Quite interesting | Very interesting | |
|---|---|---|---|---|---|
| High-speed car chase challenges | 10.30% | 14.80% | 20.30% | 29.80% | 24.80% |
| Undercover mission infiltrations | 9.70% | 14.60% | 17.90% | 26.20% | 31.60% |
| Escape room-style puzzles | 9.70% | 11.90% | 20.70% | 29.30% | 28.40% |
| Parachute jumps from high altitudes | 8.50% | 12.60% | 20.10% | 28.60% | 30.20% |
| Culinary challenges in exotic locations | 10.60% | 12.70% | 20.10% | 29.20% | 27.40% |
| Mental chess match against opponents | 12.00% | 14.70% | 19.80% | 28.00% | 25.50% |
| Underwater exploration and tasks | 9.00% | 14.60% | 18.70% | 27.20% | 30.50% |
| Escape from a sinking submarine scenario | 10.00% | 12.00% | 21.10% | 27.80% | 29.10% |
| Infiltration of a sophisticated laser security system | 9.80% | 14.30% | 18.90% | 29.10% | 27.90% |
Which British locations would interest you in a prospective second season of 007: Road To A Million?
| Not at all interesting | Slightly interesting | Fairly interesting | Quite interesting | Very interesting | |
|---|---|---|---|---|---|
| Scotland's Secret Bunker | 11.40% | 15.80% | 19.50% | 27.30% | 26.00% |
| Edinburgh Castle, Scotland | 8.70% | 15.10% | 18.40% | 31.10% | 26.70% |
| Tech Hub, Manchester | 11.00% | 13.70% | 21.50% | 27.40% | 26.40% |
| Piccadilly Station, Manchester | 10.60% | 12.70% | 22.00% | 29.80% | 24.90% |
| Thames Riverbank, London | 9.70% | 12.60% | 20.60% | 30.80% | 26.30% |
| Isle of Skye, Scotland | 10.30% | 13.40% | 20.50% | 27.50% | 28.30% |
| Oxford University Library | 9.30% | 16.20% | 20.80% | 27.40% | 26.30% |
| Roman Baths, Bath | 10.40% | 14.30% | 20.60% | 29.50% | 25.20% |
| Camden Market, London | 11.90% | 15.00% | 16.90% | 27.10% | 29.10% |
| Welsh Coastal Cliffs, Pembrokeshire | 11.60% | 13.10% | 18.00% | 29.80% | 27.50% |
| Liverpool Maritime Museum | 10.70% | 14.00% | 21.80% | 29.30% | 24.20% |
Which city do you believe would provide the most captivating backdrop for a mission on the show?
| Answers | (%) |
|---|---|
| London | 14,50% |
| Manchester | 9,80% |
| Edinburgh | 9,20% |
| Sheffield | 7,10% |
| Bristol | 6,10% |
| Liverpool | 6,00% |
| Glasgow | 5,90% |
| Newcastle | 5,90% |
| Belfast | 5,90% |
| Leicester | 5,70% |
| Birmingham | 5,20% |
| Southampton | 5,00% |
| Nottingham | 4,80% |
| Cardiff | 4,70% |
| Leeds | 4,20% |
How does 007: Road To A Million compare to the following reality game shows?
| I've never seen an episode of this show | 007: Road To A Million was less suspenseful than this show | 007: Road To A Million was more suspenseful than this show | The suspense level in 007: Road To A Million was comparable to this show | |
|---|---|---|---|---|
| Total Wipeout | 16.80% | 18.40% | 34.60% | 30.20% |
| Ninja Warrior UK | 15.50% | 19.70% | 36.30% | 28.50% |
| Fear Factor | 15.90% | 21.70% | 33.90% | 28.50% |
| Race Across the World | 16.90% | 18.50% | 33.70% | 30.90% |
| Release the Hounds | 18.80% | 18.80% | 31.30% | 31.10% |
| Fort Boyard | 17.10% | 18.00% | 38.50% | 26.40% |
| Hunted | 14.60% | 21.70% | 34.30% | 29.40% |
| The Island with Bear Grylls | 14.80% | 20.90% | 33.60% | 30.70% |
| The Cube | 16.90% | 21.00% | 34.20% | 27.90% |
| Shipwrecked | 20.70% | 20.80% | 32.80% | 25.70% |
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